Clariti EyewearAdvertising / Photography / Portfolio / Website
Category: Fashion Eyewear
Clariti Eyewear provides uncompromising quality with superior design, distinguished cutting edge technology and excellent distribution of eyewear at moderate price points.
As their Agency of Record for over 5 years we have developed and maintained their website, as well as provided advertising, public relations, social media and trade show services. Our strategy has been to highlight the benefits of Clariti Eyewear’s private label collections and house eyewear brands versus the high price of designer brands. By taking on big names like Luxottica and Safilo for a share of Eye Care Professional Optical Shop shelf space and consumers’ wallets, the brand has earned a reputation for design innovation and functionality and simple pricing programs.